National TV Advertising



  • @FranklynMary still haven't seen it and I've just been on ITV Player to watch the England game.



  • @HappyLarry59855
    I saw it on the ITV Hub on my phone between the second half and extra time. I wonder how effective it's been



  • I can't help but think it was a missed opportunity not advertising on actual ITV yesterday, rather than ITV hub, they were reporting viewing figures of around 22m last night, that would have been huge exposure



  • @Wolves_Ay_We And expense fella...



  • @Robert-W

    I accept that it would have been expensive, but worthwhile.

    I feel the major stumbling block to the football index becoming mainstream, is lack of trust in the product.

    The first thing everyone says when I tell them about the football index is 'sounds like a scam' or 'that's a pyramid scheme' ...

    I don't appreciate these half truths about national tv advertisements.

    We will be advertising on itv, in between England games (but only on the itv hub, which most sports fans won't be using, as they prefer to watch game live, not 3 minutes behind, especially if you have a bet on the match)



  • @Robert-W said in National TV Advertising:

    @Wolves_Ay_We And expense fella...

    I completely get that it would have been expensive, but most definitely worth it, 22 million people watched that match if only 1% of people signed up, then that's 220,000, the exposure would have been huge, missed opportunity for me



  • No sign of 220,000 people signed up.

    Also, did it advertise the Android app? If it did, wonder how many went looking for it and didn't find it.



  • @johnboywalker said in National TV Advertising:

    @Robert-W

    The first thing everyone says when I tell them about the football index is 'sounds like a scam' or 'that's a pyramid scheme' ...

    First thing I get when I tell people is laughed at! "Penny stocks," "waste of time", "how much did you make today 3p?!"ect. People are use to seeing big returns from football bets. They may not actually win the bet, but the fact there a potential to turn £5 into £50 is a much bigger draw for most people.

    Personally I love FI. Adds a little extra excitement to football when I know my players are playing.


Log in to reply
 

Looks like your connection to Football Index Forum was lost, please wait while we try to reconnect.