I think it will be something significant. Last year, everyone was anticipating the share split, and then combined with Try January, saw huge growth after Christmas. I imagine they will want a similar result. Obviously not a share split though.
I think dividends are good as they are now. Always nice to have extra, but have to be realistic.
My guess is some boost to Media. A lot of people unhappy about the change and 7% prediction. Maybe Treble media every match day thoughout Jan and Top 5 for non match days? Bit boring though but maybe some kind of Christmas giveaway on top?
I really hope it is something related to 'rewarding long term performance'. Team of the week throughout January?